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Michael White portrait
Sports Studies Department

Michael White

Visiting Professor for Sport Studies


Office

Alumni Gym
336-316-2497
whitems@guilford.edu

Biography


Dr. Michael White joined Guilford College's Sports Studies Department in the fall of 2019 following a 16-year career on the senior leadership team in the East Tennessee State University Department of Intercollegiate Athletics. 

Since coming to Guilford, White has taught undergraduate courses in History of Sport, Legal Aspects, Sport Communication, Sport Marketing, Organization and Administration, and Introduction to Sport Management. He has also been tasked with directing the Sport Management undergraduate program, has served as an advisor for students, and was named director of a new master’s program in International Sport Management prior to the fall of 2022.

Beyond his efforts at Guilford, White began working in game operations for Duke University athletics in the fall of 2019, providing statistical services for the Blue Devils’ football and men’s basketball programs. In addition, he also offers sport management and leadership consulting services for private organizations and businesses.  

White, who spent eight years in the newspaper industry and was an award-winning sports editor before his time at ETSU, is a 1996 graduate of Milligan College. He played four seasons for the Buffaloes' baseball team and was a double major in communication and business while at Milligan. In addition, he later earned two degrees from ETSU, a Master of Business Administration (M.B.A.) in 2008 and a Doctor of Education (Ed.D.) in Global Sport Leadership in 2018. 

During his time at ETSU, White managed all responsibilities of the Buccaneers' athletic communications office and had served as the Associate Athletic Director for Communications since 2008. White’s duties included oversight of the program's branding efforts, direction of the Buccaneer Sports Network's radio, television and streaming coverage, and administration of the program’s website.

In the community, White was a member of the Johnson City Morning Rotary Club, and served as a coach, manager and board member for the Johnson City American Little League. He also helped support the efforts of the SteppenStone Youth Treatment Center just outside of Greeneville, Tenn. 

A native of Elizabethton, Tenn., White enjoys travel, playing golf, watching super hero and Star Wars’ movies, and exploring his hometown of Durham, N.C., with his wife and three children.